| 000 -LEADER |
|---|
| fixed length control field |
01298nam a2200289 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
1628502 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
CoMeUDC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210728170711.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
190606s2019 ck ao gr 000 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789587785319 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CO-BoBLA |
| Language of cataloging |
spa |
| Transcribing agency |
CO-UdeC |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.812 |
| Item number |
A346 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Alcaide Casado, Juan Carlos. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Customer experience : |
| Remainder of title |
las claves de la experiencia de cliente en la era digital cognitiva / |
| Statement of responsibility, etc. |
Juan Carlos Alcaide, Mikel Díez ; ccolaboración de, Cristina Almarza. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Bogotá : |
| Name of publisher, distributor, etc. |
Alfaomega : |
| -- |
ESIC, |
| Date of publication, distribution, etc. |
2019. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
315 p. : |
| Other physical details |
il. ; |
| Dimensions |
28 cm. |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
Libros profesionales de empresa |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Incluye bibliografía |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
PRIMERA PARTE, La experiencia de cliente y el poder del cliente, 21 - SEGUNDA PARTE, La cultura, la estrategia y la experiencia de cliente, 89 - TERCERA PARTE, Los pilares de la experiencia de cliente y recomendaciones, 125 - CUARTA PARTE, Inteligencia cognitiva aplicada a los pilares de la experiencia del cliente, 277. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Relaciones con los clientes. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Servicio al cliente. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Negocios por internet. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing en Internet. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Almarza, Cristina, |
| Relator term |
colaboradora |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Díez, Mikel |
| 9 (RLIN) |
1766 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Libros |
